Paid Marketing

Harnessing digital ad platforms like Facebook and Google form a key element in running ROI based campaigns.

How we do it

  • 1

    Consumer Aspiration

    This is the key motivating factor behind consuming content, we identify ad campaigns that help bridge this gap between your brand content and the target audience.

  • 2

    Cost Optimization

    Reaching the right target audience while optimising cost to achieve maximum ROI can greatly impact campaign feasibility and bottomline. Online ad campaigns have a shorter shelf life, hence constant monitoring is of prime importance.

  • 3


    Penultimate goal of any successful ad campaign is ROI, measurable results like increase in sales/ site traffic/ app installs/ queries form the base objective of such digital promotional campaigns.